We Are An Executive Design House
At the heart of The HuPerson Project is a discovery. Our living system is in trouble right now. In order to take care of our whole ecosystem, we need to become whole human beings, skillful with new ways of knowing beyond our habitual ways of thinking, doing, and being. With the future as our ally, business can accomplish great things, creating prosperity and bringing needed stewardship to our world. Rather than simply projecting the present onto the road ahead, together we can align with a new vision and real change. The HuPerson Project will co-design your business with you, cultivating the courage to be bold at the intersection of all contradictions.
How We Future Proof Your Business Through Executive Couture Design
Our inspiration for custom design comes from haute couture with its emphasis on specially-made solutions, combining intelligence, elegance and beauty. As we address the depth and breadth of your company, our executive design team helps you experience a new way of being to continually lead with your company’s future. The discovery at the heart of the HuPerson project will surprise you, as you combine profit with beauty, goodness, and stewardship.
INITIATING INQUIRY
We begin together by taking the measurement of your aspirations, your dilemmas, and your confirmation biases. Inquiry designed for you will help you let go of conditioned habits of mind that no longer serve, allowing for a new way of knowing (co-sensing).
HIGHEST POSSIBILITY
From the vantage point of a new intelligence, together we develop a vertical business case / executive design brief and experience what’s truly possible for your leadership to prosper as it aligns with life (co-presencing).
UNIQUE SIGNATURE
We discover how your uniqueness can co-create the future of your domain, and how your unique signature can continually evolve into new territory. Together we look at what your business is called to do and to become (co-evolving).
CREATING PROTOTYPES
Imagine there’s a future that wants to happen. We design with you what’s next, responding to that future that wants to happen. What would that look like in terms of stewardship of both your business and the world we share? (co-designing)
Our TeamMeet The Designers
Inquiry + science + art + spirit = an inspired team who has taken a deep dive into new ways of knowing to tap into a new intelligence for business leadership.

Jill Taylor
Jill Taylor is a dedicated transformation specialist whose career spans the founding and leadership of three innovative businesses. As co-founder of The Taylor Group with her mother Carolyn Taylor, she pioneered approaches at the intersection of wellness and leadership, helping clients understand and navigate complex changes confronting them and develop the internal resources needed to thrive amid transformation.
As CEO of Burgerville, Jill demonstrated strategic flexibility during the COVID crisis while strengthening local economies through partnerships with regional farmers—creating sustainable value for all stakeholders. In 2023, alongside Shelly Cooper and Daniel Goodenough, she co-founded The HuPerson Project, an initiative focused on transforming leadership awareness and presence, developing new thinking structures essential for navigating our emerging world. Her changemaker spirit earned recognition from the Portland Business Journal as one of Portland, Oregon’s most influential women.
Jill has pursued extensive training in human development and transformation, often studying directly with the founders of groundbreaking methodologies. Her education includes work with Alpha Awareness, NLP (John Grinder, Judith DeLozier, Lesley Cameron-Bandler & Robert Dilts), Virginia Satir, Tony Robbins, Landmark and Consulting Services, Four Winds (Alberto Villoldo), Integral Institute, Spiral Dynamics (Don Beck and Christopher Cooke), Pluralistic Networks (Fernando Flores, Gloria Flores), and Mobilizing Networks (Chauncey Bell). Her executive coaching experience includes collaborative work with The Lampton Group and Jacques Rebibo.

Daniel Goodenough
Daniel Goodenough dedicates his life to the integration of science, art, and spirit, inspiring individuals, teams, and enterprises to realize their unique vision in service to the world’s deepest needs. As co-founder of The Way of the Heart with Kimberly Herkert, Daniel designs transformative processes that enable people to live with greater fulfillment, purpose, and intention.
His recent publication, The Caravan of Remembering, offers readers a powerful self-directed inquiry for discovering their deepest calling. In 2023, Daniel expanded his vision by co-founding the HuPerson Project alongside Jill Taylor and Shelly Cooper. This initiative helps leaders develop profound awareness and presence, opening new structures of thinking that enable corporate and entrepreneurial ventures to fully embody their vision and serve as remedies for the world’s most pressing challenges.
An avid researcher, Daniel has sourced each level of life mission from what has been described as a PhD level of work, incorporating 500-1000+ books in a deep level of condensation. He follows a mystic’s path, with direct training and research in multiple traditions, bringing scholarly depth and spiritual wisdom to his transformational work.
Published WorkWe’ve Got Big Ideas
Take a look at these informative explorations that will expand your range of skills, broaden your capacity, and address the exponential changes facing business.

Precision Leadership: How Life Mission Guides Executive Success
For business leaders seeking sustainable success, understanding and embodying your life mission isn’t just a philosophical pursuit—it’s a daily practice that informs every decision, every challenge, and every opportunity. Life mission is more than a concept—it’s a precision practice. It goes far beyond the common idea of “purpose” that most leaders are traditionally used to […]

Inquiring into Inquiry: What is dynamic inquiry?
Many of us imagine that we understand inquiry. After all, we make about 35,000 choices per day, many of which are linked to asking ourselves questions. Yet is that inquiry? In this paper we explore the way dynamic inquiry can advance the vision of your company in surprising ways. SHORT TERM INQUIRY Business leaders are […]
