Insights

Can’t I Figure This Out On My Own?

It can be hard to hear the call of the future amidst the din of fads and outmoded business practices. The future is often like the elusive nightingale.

According to the folk tale, a Chinese emperor is complimented on the presence of a nightingale in his court. Embarrassed because he has never heard it, he sends his courtiers to find the bird and bring it back to the court. This proves to be quite a challenge since the courtiers have never heard the nightingale either. Finally, a kitchen maid is discovered who can take the men to the bird at the edge of the forest. On the journey, one of the courtiers says, “Ah, stop. I hear it. That is the nightingale.” The kitchen maid says, “No, those are the cows lowing.” The courtiers continue on their journey. Another courtier stops and says, “Listen. Surely this is the nightingale.” And the kitchen maid answers, “No, those are the church bells ringing.” Finally, the kitchen maid brings the courtiers to the nightingale, who is singing her exquisite song. When the courtiers look at the unprepossessing bird, they say, “This can’t be right. This can’t be the nightingale. This bird is not beautiful enough to look at.”

To truly be able to hear the future that is coming through, I may have to first see that I’ve never heard the nightingale. It is with the help of someone who has heard it themselves that the connection to the future can occur.

What if being a 21st century leader is about developing the capacity to hear the elusive future that is calling you? We will need an unencumbered and unconditioned field of awareness, a very different mindset to tap into the new that is already coming through. What does it take to do business ahead of the curve, making decisions from an entirely new perspective? A leader cultivating a transformed awareness can allow for a new stewardship of the company and its employees, and, in turn, curate a deep care and genuine stewardship of all living beings. The emerging sense of oneness will cultivate a self, a life, and an enterprise that is fully alive and uniquely responsive to the challenges facing us today. This enables all of us to move forward, co-creating with the future that wants to happen. How would you have to change your thinking to hear the nightingale?

 

Watch our Fall-Winter 2023-24 Collection,
The Future Has Already Reimagined You

Book a call to learn more about how we can work together.

 

Published Work
More Relevant Reading

Responding with Wisdom When Expert Opinions Collide

Leaders today face an unending swirl of economic uncertainty, supply-chain disruption and shifting market dynamics. Every corner of expertise brings well-argued advice—and often it feels impossible to hold them all at once. Multiple financial analysts offer multiple assessments; they are all subject matter experts and their assessments conflict with each other. Transrational awareness invites another […]

Read Now

Reframing Reality: Turning Turbulence into New Territory

“It’s the reframe that does the reset that opens a new territory, a new space, a new direction for you to walk in.” Disruptions arrive as market crashes, pandemics, supply‑chain shocks, social unrest—surface ripples of a wider meta‑crisis, where many systems shift in concert. These overlapping forces reveal wicked problems: issues without a single cause or finish […]

Read Now

Deep Core Codes™: Navigating the Civilizational Crossroads

Business meets a pivotal moment. Economic shifts, ecological strains, and social turbulence all signal a wider transformation—one that asks leaders to orient beyond quarterly targets and into something more foundational. At The HuPerson Project, we speak of this orientation as Deep Core Codes™ Why Core Codes Matter Now “Why are we here? What are we called to do? Who are […]

Read Now


© 2025 THE HUPERSON PROJECT. ALL RIGHTS RESERVED.

Let's keep the conversation going

Sign up to get our latest insight
This field is for validation purposes and should be left unchanged.