Insights

Practicing Intention

As we explored, in our insight about Intention, a meaningful intention helps ignite us and manifest the goals we most want for our business and life. So, how do we get there? Something that isn’t talked much about in our world is the value of developing skillfulness with articulating intention. 

We might assume we ‘should’ know how to articulate an intention, that we can copy someone else’s or that we can use a 3 step formula to get there. The risk of not having a personally and collectively meaningful intention is that it is easily dropped. The consequence of a dropped intention is a goal that has gone into the background, because we’ve drifted. As contemporary poet David Whyte has said, to stay at the frontier of our being, we need to keep our attention on our intention. 

What would it mean to have an intention that you would want to keep your attention on, for your business, your goals, and your life, 24/7? 

It begins with presence to intention, like the way one might be present to the concept of success without connecting it to any particular form of success. Following this example, one could ask, what does success really mean to me? Success might mean a dozen specific things, which can then inform what success looks like for a particular project. In a similar way, we can distill many things about intention, that then help us create a meaningful, and hearty intention to withstand the ebbs and flows of our business and life.  

What does it mean and what happens when you have skill with intention?

We have developed what we call “intention practice” to help you build an intimate understanding and connection with intention, so that the intentions that pilot your life will not be dropped, and instead be held close and enlivened. From this place, it is easier for life and the future that wants to happen to respond to what you most want. Intention Practice is a foundational aspect of our Executive Couture offers.

Published Work
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