Freedom’s ROI: Uncovering The Business Advantage
Freedom in business can be a tricky concept, yet vital to success. As leaders, we have dedicated ourselves to the stewardship of our company, juggling the expectations of the board and the pressures of the economy. Tasked to manage profit, employees, the customer, and all the outside forces from unions to the UN, how can freedom figure into these relationships in a meaningful way?
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Reframing Reality: Turning Turbulence into New Territory
“It’s the reframe that does the reset that opens a new territory, a new space, a new direction for you to walk in.” Disruptions arrive as market crashes, pandemics, supply‑chain shocks, social unrest—surface ripples of a wider meta‑crisis, where many systems shift in concert. These overlapping forces reveal wicked problems: issues without a single cause or finish […]

Deep Core Codes™: Navigating the Civilizational Crossroads
Business meets a pivotal moment. Economic shifts, ecological strains, and social turbulence all signal a wider transformation—one that asks leaders to orient beyond quarterly targets and into something more foundational. At The HuPerson Project, we speak of this orientation as Deep Core Codes™ Why Core Codes Matter Now “Why are we here? What are we called to do? Who are […]

Is Speed Still Your Competitive Edge?
Smartphones ping, AI agents reply in seconds, and leadership folklore echoes “speed conquers all.” That mindset shapes reflexes across boardrooms—until the next decision arrives half‑baked and culture pays the cost. In our newest insight video, we pause the hustle long enough to ask a different question: What becomes possible when the first move is poise, […]