What Is Conscious Business & How Can We Cultivate It?
To have a conscience in business, and to be a conscious business leader, are seemingly similar terms. Yet are they? Somehow, we have collapsed the distinction between conscience and conscious, eclipsing an important difference. Investigating how these terms are different is crucial in developing a leader whose awareness becomes more inclusive, more flexible, and more responsive to the rapidly changing needs of business today.
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Game On: Are You Clear About the Game You’ve Agreed to Play?
It’s not uncommon to think of business as a game. Consider this reflection from an influential leader: “Business is a game, the greatest game in the world if you know how to play it.” – Thomas J. Watson, early IBM leader In any game, there are agreements to participate. We make countless agreements each day […]
Rebranding from Meaning and Awareness
Rebranding is often understood as a shift in image or message, yet at its best, it is a movement of meaning. It begins with purpose, the why that gives a company coherence, and unfolds through awareness. When rebranding arises from meaning and mission, it becomes less about strategy and more about evolution. The work is to […]
From Strategy to a New View of Map-Making: Rethinking How Leaders Navigate Change
When the Map No Longer Matches the Territory When COVID hit, business stopped almost overnight. Dining rooms closed, doors locked, and an entire way of operating became impossible. At that moment, it was clear: we were not in Kansas anymore. As the CEO of a regional restaurant group, I watched 40 percent of our business […]