A New Way
Of Knowing

Look through a new lens at the business of business. Informative and provocative white papers, insights, [one minute reads] and press releases.

Latest In the Press

In the Press
The Point of Purpose

A company’s sense of purpose is receiving increasing attention in the business world, giving us a more sophisticated understanding of its role beyond augmenting the bottom line. Should we then be...

In the Press
The Meaning of Life

Read Jill Taylor’s new publication in The HR Director on page 26.

In the Press
Meaningfulness: The Heart Of Ethical Leadership

Regenerative leadership is crucial for our times. We know the challenges: the planet is struggling. Sustainability, useful as a first step, is no longer adequate in our approach to our planet or our...

In the Press
Stop Chasing Flow State. You Need To Develop Awareness To Get To the Next Level

For leaders to work at a higher level means building out a set of practices—an awareness skill set.

In the Press
Feminine flare: how female energy can transform the workplace

When we talk about feminine energy in the workforce, we perk up – tired of the limitations of the patriarchy, meaning “rule of the father,” we want something different. Here, Jill Taylor talks...

In the Press
Stronger together: Building employee-employer bonds

Meaningful work and commercial profit can seem at odds, with corporate incentives usually winning out. However, as Daniel Goodenough explains, business needs to focus on helping employees cultivate...

In the Press
Inspirational Woman: Jill Taylor, Co-Founder The HuPerson Project

Co-founder and CEO of three businesses, Jill Taylor has devoted her career to fostering unique methods of transformation for individuals, teams and companies. Jill co-founded The Taylor Group with...

In the Press
From Sustainability To An Ecology of Management

Read our co-founder Jill’s most recently published article on sustainable development in the latest issue of Steer Your Business on pages 15-16.

In the Press
Retention strategies: Do you really mean it?

As leaders, we hope that if we dress our mission statement up in heels and a hat that we will attract the employees we need. And keep them at that! Perhaps this strategy worked at one time or even...

In the Press
AMBA & BGA Podcast: Leading with Purpose with Jill Taylor

In our latest instalment of the AMBA & BGA podcast, we had the pleasure of speaking to Jill Taylor, former CEO of Burgerville, about how to lead with purpose and be a responsible leader in...

In the Press
What Exactly Is A Purposeful Company Culture And How To Develop It?

Meeting objectives of profitability and customer satisfaction rank high on a leader’s list of priorities, and yet, especially after the pandemic, a meaningful, purposeful life is increasingly a top...

In the Press
Creating A Culture Of Courage

Daniel Goodenough on how to create a culture where people feel safe to be authentic & why that helps the bottom line

In the Press
A Business With A Conscience Or Conscious Business?

Our co-founders Jill Taylor and Daniel Goodenough had the pleasure of writing for Fast Company this month.

In the Press
What Is Conscious Business & How Can We Cultivate It?

To have a conscience in business, and to be a conscious business leader, are seemingly similar terms. Yet are they? Somehow, we have collapsed the distinction between conscience and conscious,...

In the Press
Freedom’s ROI: Uncovering The Business Advantage

Freedom in business can be a tricky concept, yet vital to success. As leaders, we have dedicated ourselves to the stewardship of our company, juggling the expectations of the board and the pressures...

In the Press
The Top Five Trends To Watch In The Future Of Work

Exponential Acceleration of Disruption and the interconnections of those disruptions. We saw enormous disruption during the pandemic, in the way it affected not only people’s health but also their...

In the Press
Cultivating Freedom

Cultivating freedom is not the usual title of an MBA course and not top on the list of what business leaders need. As a business community, we are overlooking a valuable asset, namely freedom.


© 2026 THE HUPERSON PROJECT. ALL RIGHTS RESERVED.

Let's keep the conversation going

Sign up to get our latest insight